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Mulberry, Arkansas will soon be known as the Soy Bean Capital of the country. And city and state leaders hope to spread that to the world.

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This beautiful twist on the iconic Mulberry Alexa bag which has a calkskin exterior which appears to be snakeskin which is not makes it very affordable to own. The Mulberry Alexa Silky Snake Print Tote is available in both night shade blu and pebbled beige.  The Mulberry Alexa Silky Snake Print Tote has the mulberry tree lined fabric interior, a top flap with a turnlock metal clasp, and a detachable, adjustable leather shoulder strap.

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LITTLE ROCK — UPDATE

A $5.8 million edamame processing facility will create more than 50 full-time jobs in Mulberry, officials announced Tuesday.

American Vegetable Soybean and Edamame announced Tuesday it will open the facility in the Crawford County city. It wasn't immediately clear when the new jobs will be filled.

Edamame is a soybean harvested at the peak of ripening and often eaten as a snack, a vegetable dish or processed in other foods.

Gov. Mike Beebe was among a number of officials who announced the processing facility Tuesday in Mulberry.

“The arrival of American Vegetable Soybean and Edamame in Mulberry marks an exciting new opportunity for the Arkansas River Valley,” he said in a news release. “AVS’s parent company, JYC International, has been a leader in developing America’s edamame market, and brings along a client base that will be a boon for Crawford County.”

Mulberry Mayor Gary Baxter called the development "exciting" in thanking the company for selecting his city.

"We truly believe that this is a blessing from God for our community, our region, our state and our country at a time when jobs are at the forefront of our nation’s economic discussions," he said in a statement. "Yes, we are grateful.”

EARLIER

Gov. Mike Beebe made a special announcement to residents of Mulberry on Tuesday regarding the creation of 50 soybean processing jobs for the town.

According to Beebe's Twitter account, the governor plans to announce an investment of edamame in Mulberry, which is in Crawford County.

"Edamame in Crawford County? Yes. It means 50 good jobs for Mulberry, and half the town may be in the room for this announcement," Beebe's office tweeted Tuesday. The office also tweeted, "I'm confident that Arkansas will become the edamame capital of the U.S.," quoting Dr. Gene Chung, president of JYC International.

Betty Bowlin said Mayor Gary Baxter told the city council about those new jobs at its last meeting, though he didn't specify the company.

"Any kind of jobs would be great, I'm telling you," Bowlin said. " We need some tax."

Baxter did not immediately return a message seeking comment.

Further details on the investment weren't immediately known. Arkansas Online will have more on this story following the news conference.

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LITTLE ROCK — UPDATE

A $5.8 million edamame processing facility will create more than 50 full-time jobs in Mulberry, officials announced Tuesday.

American Vegetable Soybean and Edamame announced Tuesday it will open the facility in the Crawford County city. It wasn't immediately clear when the new jobs will be filled.

Edamame is a soybean harvested at the peak of ripening and often eaten as a snack, a vegetable dish or processed in other foods.

Gov. Mike Beebe was among a number of officials who announced the processing facility Tuesday in Mulberry.

“The arrival of American Vegetable Soybean and Edamame in Mulberry marks an exciting new opportunity for the Arkansas River Valley,” he said in a news release. “AVS’s parent company, JYC International, has been a leader in developing America’s edamame market, and brings along a client base that will be a boon for Crawford County.”

Mulberry Mayor Gary Baxter called the development "exciting" in thanking the company for selecting his city.

"We truly believe that this is a blessing from God for our community, our region, our state and our country at a time when jobs are at the forefront of our nation’s economic discussions," he said in a statement. "Yes, we are grateful.”

EARLIER

Gov. Mike Beebe made a special announcement to residents of Mulberry on Tuesday regarding the creation of 50 soybean processing jobs for the town.

According to Beebe's Twitter account, the governor plans to announce an investment of edamame in Mulberry, which is in Crawford County.

"Edamame in Crawford County? Yes. It means 50 good jobs for Mulberry, and half the town may be in the room for this announcement," Beebe's office tweeted Tuesday. The office also tweeted, "I'm confident that Arkansas will become the edamame capital of the U.S.," quoting Dr. Gene Chung, president of JYC International.

Betty Bowlin said Mayor Gary Baxter told the city council about those new jobs at its last meeting, though he didn't specify the company.

"Any kind of jobs would be great, I'm telling you," Bowlin said. " We need some tax."

Baxter did not immediately return a message seeking comment.

Further details on the investment weren't immediately known. Arkansas Online will have more on this story following the news conference.

The recent global financial data provides gloomy reading. The global financial system is on it’s knees and people are reducing their spending. Likely to shock a lot of people is that a company which produces luxury handbags is in fact thriving in this existing climate.

Mulberry bags have proven to be astonishingly profitable recently announcing a 400% rise in sales ! In standard economic conditions these kind of numbers would be very eye-catching but considering the current economic climate then the numbers really are incredible ! What’s more, the point that Mulberry are considered a luxury product and have a price ticket to match then it is rather unusual that the brand name continues to make such outstanding sales figures.

One answer responsible for the business’s results is their ability to recognise what their core identity is. Mulberry are an English company and this sense of “English-ness” has served to to make the brand what it is at present. Mulberry also have highly professional craftsmen to design their handbags and they’re also very adept at making designer bags that ladies just seem to love.

It is an unavoidable reality that Mulberry bags are very pricey however their high price levels just perfectly demonstrates the fact that they happen to be a luxurious brand. Whenever you get yourself a new Mulberry bag you already know you’re buying a ladies handbag that has been manufactured to the highest standards of quality possible but you are additionally stating to your friends that you’re affluent enough to be able to purchase one.

Producing a handbag that finnishes with a reasonable sales record is entirely different to a ladies handbag that turns into a world-wide sensation.

The company started out more than Four decades ago when an English man named Roger Saul started producing leather accessories from his mother’s and father’s property. He soon started to receive a great deal of orders and even a number of the bigger retail stores started to place orders. With the business enterprise proving so profitable Saul decided he would move on to designing and manufacturing leather bags. Mulberry became known as a good quality English manufacturer and highlighted it’s reputation as a traditional and classic English brand.

In an effort to raise more finance for his business enterprise Roger arranged for new investors to join the business but this proved to be a serious oversight because a few years later he was ousted in a boardroom coup.

The recently formed board of company directors had expertise in controlling luxury manufacturers already and set about trying to complete their long term strategy for the Mulberry brand name.

The business started to move from a relatively well regarded English fashion company to a worldwide luxury brand due to the styles of a selection of bags in recent times which have drawn admiration from the fashion media, newspapers and the general public.

Now a days, Mulberry produce some of the most well-liked bags around the world for example the Harriet, Evelina and Somerset and the firm’s expansion abroad displays no signs of stopping.

It’s about time someone writes about the incredible growth of Mulberry. My website reveals the history behind this British handbag designer and also features Mulberry bags at heavily discounted prices.

Filed Under: Shopping

Tags: MULBERRY • mulberry bag • mulberry bags • mulberry handbag • MULBERRY HANDBAGS • mulberry sale

Posted on 31 January 2012

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How Mulberry bags turned into a global luxury brand

By: Ruffo Harari

The ongoing economic data is gloomy. The world's economy is experiencing financial distress for a second time and you would not be surprised to discover that folks are cutting down on how much they pay out. What is very surprising is that the manufacturer of one of the most extravagant designer handbags around the world is prospering during these challenging conditions.

Mulberry, the producer responsible for Mulberry bags, publicised a 300% boost in product sales just recently and the company keeps increasing at a dramatic level. In ordinary times these would be very commendable statistics but on the precipice of yet another economic crisis then this level of growth is remarkable. As Mulberry bags are certainly not cheap then it is a mystery how such a luxury brand can enjoy such good results when times are so challenging.

This manufacturer have always had a clear idea of their own heritage and also just how they need to appeal to their customers. Mulberry was established in England and this fact is apparent in the manner that their handbags are promoted and advertised. The company are very good at designing designer bags that appear to resonate with females the world over.

Mulberry bags are expensive but rather than dissuading women from acquiring them it seems to really encourage them as it reinforces the posh image associated with the brand. Owning a Mulberry handbag is reminding yourself that you've treated yourself to a tiny little piece of luxury whilst by the same token it delivers a message out to others all around you that you've got the income to be able to manage to buy it in the first place.

Where Mulberry seem to do so well is in developing bags that have world wide appeal.

Mulberry was formed when a gentleman called Roger Saul began making leather belts from this parents residence in the southern area of England. His attractive styles and designs grabbed the interest of various important department stores both in the UK and also internationally and his small enterprise very quickly outgrew his tiny premises. His company quickly expanded and before too long he soon began to make leather bags. Mulberry evolved into a designer luxury brand which in turn grew to be identified with British fashion and design.

In an effort to generate more finance for the company Saul brought new investors on board but this course of action was to end up being his pitfall as a boardroom coup several yrs later on left the founder of Mulberry to be ejected from the board of company directors.

The new shareholders already had extensive knowledge of running international luxury brand names and set about the process of trying to realize their objectives for the Mulberry brand.

Before too long Mulberry boosted it's profile from the UK to the global stage mainly due to the tremendous success of many of their bags which showed up in style publications, newspapers and even TV.

Now, Mulberry design some of the most widely known handbags in the world including the Bayswater, Alexa and Somerset and the company's advancement overseas exhibits very little signs of ending.

Author Resource:->  It's about time someone writes about the incredible growth of Mulberry. My website reveals the history behind this British handbag designer and also features Mulberry bags at heavily discounted prices.

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LITTLE ROCK — Gov. Mike Beebe is scheduled to help announce a new investment in Mulberry that will create jobs.

Officials with the Arkansas Economic Development Commission didn't release specifics on what they called a "significant" announcement, but a Mulberry city councilman said she believed a new frozen food manufacturer would add more than 50 positions in the Crawford County city.

Betty Bowlin said Mayor Gary Baxter told the council about those new jobs at its last meeting, though he didn't specify the company.

"Any kind of jobs would be great, I'm telling you," Bowlin said. " We need some tax."

Baxter did not immediately return a message seeking comment.

Further details on the investment weren't immediately known. Beebe is slated to join local officials and company leaders at a news conference Tuesday morning at the Crawford County Fair Building in Mulberry.

Reviewed by Tina on Jan 30, 2012 in Contests, iOS Universal, iPad, iPad Apps, iPad Apps - Digital kids books, iPhone, iPhone Apps, iPhone Apps - Kids books, iPod Touch, iPod touch - Apps | 2 comments

Oceanhouse Media has brought yet another Dr. Seuss book to iOS devices everywhere. And To Think That I Saw It On Mulberry Street was Dr. Seuss’s first children’s book published in 1937. Now children can enjoy this fabulous tale interactively on the iPhone or iPod.

The story follows Marco on his walk to school. He wants to find something interesting he can share with his father that night, but all he sees is the normal everyday things. At this point, his imagination starts running wild. Children will giggle with excitement as they see how his imagination transforms simple objects into amazingly silly objects not typically seen on Mulberry Street.

Mulberry Street offers children three ways to experience this tall tale. Read to me allows kids to control page navigation, but the story is narrated to them. Read it myself puts young readers in control of everything. They read to themselves and turn pages when they are done. Auto play narrates and advances the pages by itself so that even the youngest children can view the book almost like a movie.

Word recognition is supported in this interactive children’s book by hang  words highlighted in red as they are spoken. Children can also tap on words and they are spoken aloud. As children tap on pictures, the word associated with that picture pops up, with spelling and audio. This way, children can associate pictures with the written word. If the reader needs the entire paragraph read again, a simple tap and hold on the paragraph will restart the page narration.

The emphasis in And To Think That I Saw It On Mulberry Street is not on interactivity, and what there is supports the reading. This is Dr. Seuss after all, how much more activity does any book need.

__

Want a promo code? To win a copy of And To Think That I Saw It On Mulberry Street, leave a comment here, or you can tweet or retweet this review. Whichever you choose you will be entered into a random drawing. You earn one entry for each method so each contestant can earn up two. Contest Closes Thursday, February 2 at 11:59 pm PST. Good luck!

The latest data indicates that the economy is still under pressure. The worldwide economic system is on it’s knees and households are cutting back on their spending. Surprisingly, expensive designer handbags are proving to be more sought after than ever before.

Mulberry, the manufacturer behind Mulberry bags, publicised a 300% boost in profits recently and the business keeps growing at a remarkable rate. At pretty much any point in time those would be very impressive statistics taking into account that we’re in the middle of a world-wide downturn in the economy then those numbers are impressive ! As Mulberry bags are not cheap then it is a surprise how such a luxury brand can enjoy such good results when times are so hard.

This business have always had a distinct idea of their heritage and exactly how they must catch the attention of their clients. Mulberry are a British company and this is obvious in the way this company promote and market their hand bags. Mulberry have got a knack with regard to making handbags which ladies just simply seem to desire.

Mulberry bags are certainly not cheap and in a way their selling price tag has also develop into part of the brand. The purchase of a Mulberry bag sends you a message that you’ve indulged your self in purchasing an item of genuine luxury but it also lets other individuals realise that you really can afford to pay the retail price.

There is a distinction between creating a ladies handbag which sells reasonably well and selling a handbag which appears to send ripples through the fashion world and mainstream mass media and this is where Mulberry possess an outstanding reputation.

The business started off more than 40 years ago when an English young man named Roger Saul started out making leather fashion accessories from his mother’s and father’s house. He soon began to get lots of orders and even a number of the larger department shops started to place orders. His company quickly expanded and before too long he started to make leather handbags. Mulberry evolved into a designer luxury brand that came to be identified with British styling and design.

In order to generate more financing for his business enterprise Roger agreed for fresh investors to join the business but this became a fatal mistake as a few years later he was ousted in a boardroom coup.

The new investors already had considerable expertise in running world-wide luxury brands and set about the process of seeking to achieve their ambitions for the Mulberry brand.

Before too long Mulberry enhanced it’s profile from the UK to the world stage primarily because of the remarkable success of many of their purses and handbags which appeared in style magazines, newspapers and even Television.

Nowadays, Mulberry manufacture some of the most widely known bags across the globe such as the Bayswater, Alexa and Tillie and the firm’s growth worldwide exhibits virtually no signs of ending.

It’s about time someone writes about the incredible growth of Mulberry. My website reveals the history behind this British handbag designer and also features Mulberry bags at heavily discounted prices.

By MICHAEL WINERIP

SPRINGFIELD, Mass. — “I’ll take you to see Mulberry Street,” said Guy McLain, the director of the Museum of Springfield History.

He meant the real Mulberry Street, the one that inspired the first of Dr. Seuss’ 44 children’s books.

I started to think what I might see on Mulberry Street. Truffula trees? Gerald McGrew? Gertrude McFuzz? A Once-ler or two?

That’s the thing about Dr. Seuss. He gets in your head and stays there.

I was listening to the radio last week when I heard an announcer say that this year is the 75th anniversary of the publication of “And to Think That I Saw It on Mulberry Street.”

Dr. Seuss has sold 600 million books, so I figured there had to be something going on Mulberry Street. Springfield is where Ted Geisel was born in 1904 and thought his formative thoughts, before going off to Dartmouth in 1921 and becoming Dr. Seuss.

I planned to reread several Seuss books for the visit, including “The Sneetches,” but could not find our copy. It turned out that one of my 21-year-old twins, Adam, had taken it with him to college.

Dr. Seuss books aren’t primarily schoolbooks. They’re read-to-your-children-in-bed books. Christin LaRocque, a librarian at the Central branch in downtown Springfield, says Seuss books need to be replaced more often than any others — they wear out or disappear.

Dr. Seuss is good for most anything that ails a child. To paraphrase Sylvester McMonkey McBean: He’s heard of your troubles, he’s heard you’re unhappy, but he can fix that all up, he’s the Fix-It-Up Chappie.

Ms. LaRocque’s theory on why kids love Dr. Seuss: He’s very silly.

Anyone trying to help children write should read Dr. Seuss with them. You learn that it is not enough to see what you’ve written. The words should play in your head until you hear what you’ve written.

From, “If I Ran the Circus:”

And now Here!

In the cage

Is a beast most ferocious

Who’s known far and wide

As the Spotted Atrocious.

Springfield today is mostly poor and run-down, but on a tour, Mr. McLain, the historian, conjured a city from a century ago that was one of the country’s great manufacturing centers. The Indian company built the first motorcycles here, the ones Dr. Seuss drew for the policeman who escorted Marco’s parade down Mulberry Street. The rifles the hunters used to capture Thidwick the big-hearted moose were made at the Springfield Armory and used by American troops in World War I.

The earliest motorized cars and tractors were built in Springfield. Everett Barney, who donated miles of wooded land to the city for Forest Park — where Ted Geisel and his friends played as children — became rich by inventing clip-on ice skates and manufacturing them here.

Anything must have seemed possible and inventable in the Springfield where Dr. Seuss grew up.

That spirit fills his books.

Mr. McMonkey McBean invents the Star On and Star Off machines. Young Gerald McGrew builds a Skeegle-mobile to fill his new zoo and a Cooker-mobile to catch a Natch.

The publication of “Mulberry Street” is a lesson in perseverance.

The manuscript was rejected by 27 publishers. Dr. Seuss was about to burn it when a classmate from Dartmouth, who was new to the children’s book business, bought it. By the time it was published, in 1937, the author was 33.

Despite an excellent review in The New York Times, the royalties for the book came to just $3,500 by 1943.

Dr. Seuss was not one to sit in a garret waiting to be discovered. In the decade before “Mulberry Street,” he made a good living writing and drawing advertisements for Standard Oil, Vico Motor Oil, Flit bug spray and Narragansett beer.

As Charles D. Cohen points out in his illustrated biography, many of the characters that would fill the Dr. Seuss children’s books first appeared in advertisements. In 1932, an ad he drew for the Warren Telechron clock company featured the same man who would ride the cart down Mulberry Street. For Daggett and Ramsdell beauty products, he drew a machine that made women beautiful and looked a lot like Mr. McMonkey McBean’s Star On and Star Off machines from “The Sneetches” 40 years later.

“Mulberry Street” is not one of Dr. Seuss’ most successful books. It ranks far behind the top five: “Green Eggs and Ham,” “The Cat in the Hat,” “One Fish, Two Fish, Red Fish, Blue Fish,” “Dr. Seuss’s ABC” and “Oh, the Places You’ll Go.”

And while it’s not one of my favorites, I like that it hints of great things to come. The language and creatures are plainer than later Seuss. For the new zoo, McGrew Zoo, Gerald catches a Bippo-no-Bungus from Hippo-no-Hungus. While on Mulberry Street, Marco imagines a cart pulled by two giraffes.

But Mulberry’s narrative arc — boy sees something ordinary; boy blows it up into something extraordinary; boy returns to the ordinary by the last page — is the prototype for several Seuss works, including “McElligot’s Pool”(1947), “If I Ran the Zoo” (1950) and “If I Ran the Circus” (1956).

When Mulberry Street came out, critics talked about how refreshing it was to read a children’s book meant to entertain rather than edify.

Yet later Seuss books are even more entertaining and often carry a message, like “Horton Hatches the Egg” (the importance of perseverance) and “The Sneetches” (the emptiness of social status).

A few have a political feel: “Yertle the Turtle” (the evil of dictatorships) and “The Lorax” (the need to protect the environment).

Mr. McLain’s tour included the Indian factory — now an apartment complex — and the high school Ted Geisel attended, since 1989 the Classical High Condominiums.

We visited the Barney family mausoleum in Forest Park, which has a curving stairway that looks a lot like the one in “The 500 Hats of Bartholomew Cubbins.”

“I can’t say for certain it’s the one in the book; it’s an educated guess,” Mr. McLain said. “But I feel it in my bones.” To Mr. McLain’s credit, by then so did I.

As for Mulberry Street? A shabby place with boarded-up houses, an addiction treatment center and drug dealers. Young Marco in his necktie and dress Bermudas would be eaten alive on Mulberry Street.

Of course, that’s the magic of Dr. Seuss’ books, or any good fiction. The real Mulberry Street isn’t the real Mulberry Street and may never have been the real Mulberry Street. The real Mulberry Street is the Mulberry Street drawn by Dr. Seuss in 1937 and frozen forever in time.

Fuente: The New York Times

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Ding-dong! Time to load up the itsy-bitsy yellow polka-dot bikini and sling chairs into the caravan for last autumn’s Wonderful Woodlands has paved way for a fun British summer and seaside shenanigans! Let’s face it; a flash flood at Liat Towers is about the closest thing to a beach, but the elaborated décor of inflated carousel creatures and beach balls is fitting nonetheless. (Nearest location of floatation device during future flooding found!)

Quirky English habit of ‘Carry On Camping’ and the great British summer at the beach inspired the latest Mulberry spring collection. Think Blondie, seaside carnival and sparkling pier lights at night — all that oh-so English nostalgic fun infused with Mulberry’s eclectic charm. Like the previous season, expect a new twist to the Mulberry classic. The Bayswater and Lily bags got an updated new look with cookie-edge detailing on the edges. Last season’s Roald Dahl’s ‘Fantastic Mr. Fox’ inspired piece was replaced with teddy rivets — bear-y cute indeed!

It’s no doubt Mulberry’s local press presentation gets increasingly exciting with each season and it’s one of the very few happenings that we look forward to working as a blogger. It might just be cookies and cupcakes for us this season, maybe we’ll have the Dalai Lana herself to perform next?

This from the NY Times:

“I’ll take you to see Mulberry Street,” said Guy McLain, the director of the Museum of Springfield History.

He meant the real Mulberry Street, the one that inspired the first of Dr. Seuss’ 44 children’s books.

I started to think what I might see on Mulberry Street. Truffula trees? Gerald McGrew? Gertrude McFuzz? A Once-ler or two?

That’s the thing about Dr. Seuss. He gets in your head and stays there...

Springfield today is mostly poor and run-down, but on a tour, Mr. McLain, the historian, conjured a city from a century ago that was one of the country’s great manufacturing centers. The Indian company built the first motorcycles here, the ones Dr. Seuss drew for the policeman who escorted Marco’s parade down Mulberry Street. The rifles the hunters used to capture Thidwick the big-hearted moose were made at the Springfield Armory and used by American troops in World War I.

The earliest motorized cars and tractors were built in Springfield. Everett Barney, who donated miles of wooded land to the city for Forest Park — where Ted Geisel and his friends played as children — became rich by inventing clip-on ice skates and manufacturing them here.

Anything must have seemed possible and inventable in the Springfield where Dr. Seuss grew up.